Is traffic to your webiste all that you need in order for you to convert your customer? Well, traffic is essential but what’s more important is that you need to have some good strategies to start converting your prospect as your customer. The fact is regardless of how good your website is or even how good your traffic source is, if you don’t have a good strategy to start converting them, then your business is in a bad direction. Here are some Killer Methods to Increase Conversion Rate that you can use to increase your conversion and start making money.
Killer Methods to Increase Conversion Rate on Your Website #1 – Creating a Product Image
Everything that you are selling, you need to re-package them and making them as attractive as possible. You need to create an image to your prospect of the product that you are selling. Regardless whether you are selling a physical product or an e-product, you need to have a nicely product image created before start selling your product. If you are selling e-product, you might want to consider a good cover designed that can help you to attract your customer.
Killer Methods to Increase Conversion Rate on Your Website #2 – Make Full Use of Video
Not sure whether you are aware of this but the video is a becoming one of the most resourceful way that most online business are using to present their product to their prospect. This has helped them to increase conversion rate on their website. A video can increase your conversion rate of your prospect when you upload a video tutorial of how to. You can utilize it as a sales person that explains to you face to face on your product. All you need to do is to record it once and post it on your website that all prospect that surf your site can use.
Killer Methods to Increase Conversion Rate on Your Website #3 – Including Testimonial
Put yourself in your prospect’s shoe. Will your confident on the product that you are about to purchase increase if you know that it has many good testimonials? So you should utilize the usage of testimonial. It’s a good strategy that you should include testimonial in your website where results has proven that most online business has increase their conversion rate just by including testimonial. When people that use it write a testimonial, the prospect / visitors confident will grow and you will likely convert them as your customer.
Killer Methods to Increase Conversion Rate on Your Website #4 – Making Comparison
If you can show a comparison of your product and other, it will help you in selling it out. You could be comparing price or even the usage of your product versus some other same range product. If you use price, make sure you use something which is higher price to do your comparsion. By doing this, it will make your product price looks reasonable and making it a steal if your prospect buy from you. Your goal here is to make your prospect feel that the price you offering is reasonable and they must buy it from you.
Killer Methods to Increase Conversion Rate on Your Website #5 – Live Chat Availability
It’s a good idea for your website to include live chat. It will bring positive impact where your prospect will see you as a reliable website as there is a live chat availability to serve them when it’s needed. Image if you are a shopper and help is always there to help you. Does it increase your confident to purchase from them? It sure does the trick to me and I have got my increase of conversion rate by this strategy.
Killer Methods to Increase Conversion Rate on Your Website #6 – Change the Button Color
If you think that by changing color is a waste of effort then think again. Color on your button is one of the factors that will help your website in converting your prospect. By changing color, it will change the contra of how people look and the attraction to click the button will be stronger. Many website have increase their sales just by this simple change and if you really want a change, then this will be a good step. Recommendation is to change from green to red on the button where it’s much attractive color
There are the methods that I have used myself and have helped me in conversion. But the results might vary and it would be best that you test it out and experiment it yourself. Tell me what you think. I would love to hear from you.