How important is content in building Internet Marketing? There are many people asking this question. The truth is, content is very important element if you want to achieve success in the world of Internet Marketing. As there is a saying in the Internet Marketing world, “Content is king” and there is truth to this statement. How does content helps you? With content, it not only help your post to rank on the search engine but it also helps you in making the engagement with your prospects. Here are some content creation tips that can be a life saver to you.
Kick-Ass Online Content Creation Tips #1 – Producing Meaningful and Relevant Content
The most important thing before you start to write your content is that you need to know who the target audience is. Once you have identified these groups of people, the next thing is for you to do some research on what are the compelling topics/contents that would capture the attention of these people. The best method is to use the keyword tools available online and see what the people are looking for online. Once you are done with your research, then only you can start to write your content. You need to be producing meaningful and relevant content to your target group else it will kill off your target audience and bored them to death with your content.
Kick-Ass Online Content Creation Tips #2 – Include Image
Have you ever come across blogs that are only with word and no image? How do you feel when you visit that website? Frankly speaking, I will be dying to leave the site. Why? Simply, the blog doesn’t attract me at all. Image is an attraction magnet and with image inside your content, will sure increase your blog view and it encourage your reader to read on. Besides that, image will also help you to create reader’s engagement. Even with that said, you need to always remember that you need to incorporate the images that are relevant to your content.
Kick-Ass Online Content Creation Tips #3 – Write For Human
One of the common mistakes that most online marketers made are they are too focus on generating the content for SEO purpose. If you are too focus on optimizing your content for SEO, your content might lost it human sense and it might not make sense to the person who is reading it. Indeed SEO is important but being human is even more important. You need to write content that make sense and beneficial to your reader and not just for sake of SEO purpose. No doubt, you need traffic to your blog, which SEO can help you, but engaging your reader is equally important. So make sure you content is informative and helpful enough.
Kick-Ass Online Content Creation Tips #4 – Include Strong Call To Action
There is always a reason why you write your content. If you need your reader to do something, you need to tell them what to do and this is where the Call to Action comes handy. You need to mentioned clearly on your call to action and let your readers know what to do next. If there is no call to action on your, the user might just leave your blog without doing anything. If you don’t spell it out to them, they will not know what to do next.
Kick-Ass Online Content Creation Tips #5 – Making the Hooha content
There are some content where you can stir up and make a controversial remark in your content. The usage of making this move is to create a discussion and encourage sharing. People tend to express themselves if they think that your content is controversial (whether if it’s good or bad). This move doesn’t mean you badmouth or offend people but more on expressing a opposing view from the majority. This trick works every time I use it.
The above is the 4 Content Creation Tips that help me and making me standout in the world of Internet Marketing. Feel free to adapt anyone of these methods as I just love sharing. Tell me your feedback whether it’s working for you or you have even better approach to create great content. I just love to hear from you.