Is there anyone that doesn’t know what is Instagram? Here is some elaboration on what is Instagram, in case you don’t know. Instagram is an online photo & video sharing social media services where users can snap video or picture and share it across. Do you even know that you can utilize Instagram as social media marketing and get prospect to your business? Here is 1 good fact on why you should start using Instagram as your marketing strategy. There are estimated 100 million active users on Instagram. You could image on the prospects that you are have at in Instagram. Here is the Instagram Social Media Strategy that you can use to build your business presence on Instagram
Instagram Social Media Strategy #1 – Make Use of Hashtags
Hashtags is a very important Instagram Social Media Strategy that you need to adopt when you making your post. Hashtags was famously used by Twitter few years back and Instagram has embraced the hashtags concept. By using hashtags, it’s is a good way of branding yourself or your business. With including the hashtags, this action will make your post more visible to users who are browsing the hashtags. It’s a great way for you to capture more attention by just using hashtags.
Instagram Social Media Strategy #2 – Posting Consistently
You need to be consistent and you need to post in your Instagram consistently. Instagram is just like your blog, where there will be people who will become your follower and it make sense for you to do an update frequently, preferably daily updates, to keep your follower informed. Aside from that by doing so, you can even include your business message to embed into your photo or video to increase the chances of converting them
Instagram Social Media Strategy #3 – Be Creative and Authentic
Instagram image are meant for shot and post instantly. With this you might want to put aside the Photoshop skill and be authentic on your image. Instead of editing your image, you can try to be creative on your image. Here is some method that you can beautify your image. You could try to experiment with different background or scenery and see which one suits your image best. Of course there is no right or wrong and you need test out yourself and discover which background is best for your business/product
Instagram Social Media Strategy #4 – Noticing Your Follower
Another important Social Media Strategy that you should be using is on Instagram is to start to take notice of who is following you. When someone follows you, you need to make sure that you follow them back as a sign of courtesy. You can even ‘heart’ their picture if it’s related to your business niche in order to break the ice and making engagement with your follower. You should always encourage your follower to share your photo or your page as this is a fabulous way to wider your presence on Instagram
The above are the 4 Instagram Social Media Strategy that are proven working to me. Feel free to adopt these strategies and start gaining traffic from Instagram. Tell us what you think. We would love to hear from you.