A website is a very essential to every business especially if you plan to build your online presence. It is important for you to pick up a right domain name for your website as you will be using the domain name for a very long time. The domain name will signify your website’s identity and it is wise for you to spend some time and pick up just the right domain name where it will represents you and your business identity. Read on the below and I will show you on how to choose a good domain name that will help your business.
How To Choose A Good Domain Name #1 – Shorter Names
It would be great if you can find a 1 word website name (e.g. Shoes.com, lamps.com and etc) but most likely you will not find them as most of this 1 word domain name has been taken up by others. If you can find a 1 word domain name, then congratulation. You just found a goldmine. Even with that said, you should always try to find a shorter and meaningful domain names that related to your business niche. The shorter your domain name, the easier for people to find it. Always remember that people will not remember a long URL name. Our recommendation for the perfect number of character will be less then 20 characters.
How To Choose A Good Domain Name #2 – Keyword Friendly
You need to ensure that your domain name is keyword/SEO friendly. Try to look for keywords that are often being searched by people on the Internet and use them as part of your domain name. Make sure that your keyword make sense and relevant to your business niche. For example, if you website is providing tips on Internet marketing, you can use the domain name as internetmarketingtip.com. If you domain name is named using these keywords, the likelihood of your website ranks higher on search engine for the keyword you choose will be bigger.
How To Choose A Good Domain Name #3 – Don’t Follow The Trend
Never to name your domain name based on what is trending at that time. Choose something that will never change and relevant to your business niche. You need to remember that you are not using your domain name for a short moment but, you will be using your domain name for a very long time. It will be unwise to choose the domain name based on what is trending at the moment. If the trend has passed, it will leave your website devastated. Some good example of the trending stuff is “Gangnam Style”. Never to use this as once the trend has passed, the name will be meaningless and nobody will know it.
How To Choose A Good Domain Name #4 – Choose Dot Com Domains
There are many type of domain in the market (e.g. .Net, .org, .co.uk, .cc and etc) but it is wise that you pick on the dot com domains. If you are really intending for serious business online, then it will be wise to go ahead with the dot com domain. This domain is a universal recognized as gold standard in domain names and this is the most sought after domain names. How will it help you? When your prospects see that you are using dot com, it will build their trust towards your website because dot com is a standard in Internet.
How To Choose A Good Domain Name #5 – Avoid Hyphens
Avoiding hyphen on your domain name will be a good idea for your website. Including hyphens into your domain name will be an issue where it will be difficult to tell your friends on your website name. The thumb rule is to ensure your domain name is easy to be told and including it to your domain might complicate it. Worst case, there might be some people might think your website a spammy site if your domain name has too many hyphens. Even so, if you really do find one great domain name with few hyphens, make sure you grab hold of the name as chances like this is hard to come by
It’s essential for you to choose it right. This is how I Choose A Good Domain Name for myself. Always remember that choosing a right domain name is the foundation of your online brand. Tell us what you think and whether the above is helpful. We would love to hear your comments.