There are saying in the world of Internet Marketers that the “Money is in the List”. So what do you do to get the list? Well, in order for you to obtain your “gold”, there are few methods that can help you to accumulate your email lists and of of the method is to use landing page to capture you leads. You need to have a good landing page in order to help you to grow your email lists. A good landing page can help you to convert your traffic to become your business customer. Here are some best practices that you can adopt in creating a good landing page.
Good Landing Page Will Convert Your Traffic To Gold #1 – Compelling Headline
The first thing that people will notice when they reached your landing page is your headline. From here, you basically has 5 seconds to catch your prospect attention before they close off your page. So with this said, you need to have a compelling headline on your landing page in capture the attention of your prospect. You need to clearly know what is the message that you want to convey to your prospect. Write it down in short and simple way and use as your header your headline. You need to put yourself in your visitor shoes and think what they want to see.
Good Landing Page Will Convert Your Traffic To Gold #2 – Use Arrow
If you notice, most of the good landing page uses arrow image files that points to the email input? It might look spamming but this method is proven working and you are able to increase traffic to opt-in drastically. Theoretically, the arrow acts as a call to action on your landing page where it will be indirectly telling to your prospect to put down their email to your website. This is a great trick that you can include on your landing page and you will be surprise of the increase your opt-in conversion.
Good Landing Page Will Convert Your Traffic To Gold #3 – Enabling Sharing Options
If you want to create a viral impact on your landing page, then by enabling the social media sharing option on your page will be a great way for you to archive this goal. If you business offers is good and attractive, chances of people sharing will be high. Likelihood of people will buy from you The word of mouth is the best marketing effect that your online business can get and with the help of social network, your landing page might go viral.
Good Landing Page Will Convert Your Traffic To Gold #4 – Including Testimonial
Testimonial is a good method to create trust and credibility between your business and your prospect. With testimonial, you can illustrate to your prospect on how good your product is through other people’s mouth and how the product has helped them. If the review is from your own, then your visitor might unlikely believe it but if it is from other people’s mouth, it will build more concrete evidence of your product. This will intrigue your prospect to find out more information about your products or business. They will likely to provide you their email once they believe and trust you. It will be a great idea to include the testimonial on your landing page.
Good Landing Page Will Convert Your Traffic To Gold #5 – Include Countdown
It is always a good idea to include countdown timer on your landing page. This action will create sense of urgency to your prospect. When a great product offer and combined with a countdown timer, it will even increase the chances of people opt-in and becoming your list. When there is a timer, people normally will want to subscribe as soon as possible because they are afraid that they will miss out the offer.
These are the 5 secrets that I use to create a good landing page. These methods have being working fine for me and I believe that it will work for all online business. Tell me what you think about these methods. I would love to hear about your comments.